CHESTER City are heading for record season ticket sales this summer as fans rush to take advantage of reduced prices and show their support for new manager Bobby Williamson.
The Blues sold 700 season tickets last summer but are well on course to top that figure by the time the new campaign starts in August.
The upsurge in interest follows a disappointing 2006-07 season that saw home crowds fall and boss Mark Wright sacked after a string of poor results. But fans have been tempted back by a combination of three key factors:
* Cheaper season ticket prices offering free admission to first and second-round cup games.
* A special offer by club sponsors UK Sameday that rewarded anyone buying a season ticket in May with a free replica shirt or jacket and...
* The shock appointment of Williamson, who brings with him experience of coaching in European and international football.
More than 600 season tickets have been sold since the end of last season, giving the club's coffers a welcome boost.
Club secretary Tony Allan said: 'I'm anticipating what could prove to be record season ticket sales for the club.
'Since Bobby Williamson has arrived there has been a buzz about the place. There is a great deal of anticipation and excitement about the new season.'
Home attendances regularly fell below 2,000 mark towards the end of last season, prompting a change of pricing policy for the next campaign.
Allan added: 'A lot of people were disappointed with the way last season was concluded, but the club has acted quickly and looked to things such as pricing and to be fair the fans have responded positively.'
Barrie Hipkiss, chairman of Chester's official supporters association, is delighted by the news.
He said: 'It's great that the season tickets are selling well and Bobby Williamson coming in has certainly created more interest.'
City boss Williamson also welcomed the increase in ticket sales, saying: 'It's great, it really is, but we've not done anything yet. The hard work will be starting shortly and that will give me a gauge of how well we can do this year.'
* For further information on season ticket sales, contact the club on 01244 371376 or visit: www.chestercityfc.net