Chester Forum Shopping Centre is preparing for a bumper Christmas after home store B&M revealed the opening date for its 10,000 sq ft unit in the former TJ Hughes.

The outlet will create 50 jobs when it opens its doors on Friday October 24, at the head of an eclectic line-up of new retailers including Food & Freezer, Shoe Zone and beauty business Beautonic, who are moving into various units around the shopping centre.

New B&M store manager Amanda Sullivan said: “Customers can expect to see a wide variety of branded and own label products including groceries and toiletries as well as an extensive non-food section including toys, soft furnishings, home and seasonal ranges.”

She also revealed the search is on for a ‘Local Hero’ to carry out the official opening of the store as a VIP for the day.

Heroes can be nominated by friends, family or colleagues and could be someone who makes life better for people in the area, works hard for a particular cause or is renowned for their charity work.

Amanda added: “We wanted a true VIP to officially open our store and what better way than to ask customers to nominate those who make a real difference to people’s lives in and around Chester. We’re not judging by age or the type of support, we just want someone who goes that extra mile and who we can give something back to for a change.”

Forum centre manager Lawrence Allen is “delighted” to welcome the new arrivals. He said: “What a time to join us! By Christmas the Forum will be buzzing with new retailers and hopefully lots of new customers. The Forum’s success has always been based on its reputation as a centre where shoppers can find lots of choice and value for money.

“Our new arrivals will fit in to the centre perfectly alongside existing outlets including Pound World, Boots the Chemist, McDonald’s and Blackstocks fish and chips.”

Nominations for the Local Hero competition are being accepted up to Friday October 10 and can be e-mailed to or posted to Chester Local Hero Search, B&M Retail Ltd, Dakota Drive, Estuary Commerce Park, Speke, Liverpool L24 8RJ.

The worthy winner will also receive £250 worth of vouchers to spend in store.