CHESTER Food, Drink and Lifestyle Festival is to become the first UK festival to launch an ‘eco-ticket’.

A move that aims to reduce CO2 as well as encouraging festival goers to be responsible travellers by using public transport within the city and beyond.

The new festival eco-ticket is priced at £4 rather than the standard £6 for an adult ticket to the festival.

The reduced entrance fee is awarded on proof of travelling to the festival by means of either, public transport; train or bus or by bicycle.

By introducing the eco-ticket, the festival aims to reduce CO2 by 78,356kg in just one day (a figure based on 10% of festival goers using the eco-ticket).

Festival organiser Stephen Wundke said: “By creating the eco-ticket our aim is to encourage people to think before they travel to our festival and ask themselves could they come by public transport rather than the car?

“As a festival that promotes quality food and drink, we understand just how important it is to protect the world in which we live and the environment in which we rear animals and grow crops.

“The world’s eco-system is extremely fragile and, with global warming a continued threat, a change in this could see farming in its natural environment lost forever, something which we should all be concerned about and take responsibility for.”

Chester Food, Drink and Lifestyle Festival is also a supporter and is supported by Love Food Hate Waste, the government initiative.

To encourage children to think about food waste a children’s cookery competition has been running over the past few weeks, where the festival asked children to create recipes that used local produce where possible as well as looking at ways in which food waste can be reduced.

To purchase an eco-ticket, visit Proof of travel will be requested.