STARS of the Chester-based TV show Hollyoaks have launched two official fragrances.
Named Hollyoaks “his” and “her”, the recently launched fragrances are the first celebrity scents to be backed by a UK TV show.
Sean Marley, managing director of Lime Pictures, who produce the Channel 4 show, said: “Hollyoaks epitomises the aspirations and lifestyles of today's young people. The fragrances will be an exciting and accessible extension of what is already one of the UK’s most successful youth brands.”
Members of the cast were involved in the fragrances’ creation from the beginning, helping to choose the designs of both the bottle, packaging and the scent.
Blending sugared apple, white chocolate and a sweet musk the female fragrance portrays that feminine, confident and fashionable woman, with the men’s offering clean and spicy combination.
John Roach, managing director of the manufacturers Jigsaw esl, said: “Working with the Hollyoaks team has been very exciting. It is a strong brand and launching these fragrances proves that it is much more than a TV show.
“With the wide appeal of the programme we have tried to make the product accessible to everyone pricing 100ml spray at £19.95.”
Both fragrances are available from The Perfume Shop and Superdrug stores nationwide.