A Cheshire Oaks store is backing a new charity initiative.
Mountain Warehouse in the McArthurGlen designer outlet close to the M53 and M56 is offering a trade in for old jackets.
Until Monday, June 6 customers can trade in their worn coats and receive 20% off a brand new jacket.
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The traded in jackets will be collected by Clothes Aid and the money raised will be donated to one of the UK’s biggest youth charities, YMCA.
Denise Hatton, chief executive of YMCA England, said the charity was delighted to be part of the ‘Jacket In’ campaign with Mountain Warehouse.
She added: “YMCA works in hundreds of communities across England, Wales and Scotland and the money raised through this innovative partnership will help us to fund our essential work and support services.
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“I hope that people use this opportunity to not only give their wardrobes a spring clean but also to support young people in need of help who we work with 365-days-a-year.”
Mark Neale, founder of Mountain Warehouse commented: “Following last year’s boot donation success, we are so pleased to be announcing this ‘Jacket In’ charity initiative.
“We are proud to be able to support YMCA and Clothes Aid and hope to raise a fantastic sum for their causes. We are also pleased to be able to give our customers something back in return for their generosity.”
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Mountain Warehouse, founded by Mark is 1997, is said to be the largest outdoor retailer in the UK with over 180 stores nationwide.
For every tonne of clothing collected, Clothes Aid will give £600 plus VAT to YMCA England.
YMCA England says it provides almost 10,000 beds for young people every night and is the largest voluntary sector provider of safe, supported accommodation for young men and women.
Clothes Aid is described as the UK’s largest fully licensed, commercial clothes collection company which has contributed over £9m million to UK charities in the last 20 years.