Blue Planet Aquarium at Cheshire Oaks in Ellesmere Port is offering free entry to anyone aged over 60.

The offer, which is valid on Tuesdays only and runs until December 15, represents a saving of £14.50 off the usual concessions entry price.

It’s the first time the award-winning aquarium has trialled such a promotion and bosses are optimistic it will prove popular.

Blue Planet Aquarium’s Phil Jones said: “This really is a pretty unprecedented offer, we’ve never done anything like it before. There are absolutely no strings attached – you just turn up on any Tuesday, between now and December 15 this year with proof of age, and you’ll be welcomed in for free.

Increase in mature visitors

“Aquariums have traditionally been seen as a place for young families to visit but recently we have seen a significant increase in the numbers of more mature visitors.

“We decided Silver Tuesdays would be a great way to provide both existing and new customers with an extra incentive to come and see what we have to offer them.

“Our aquarists particularly enjoy giving talks to older groups as the level of feedback is always high and they’re often able to go into more details about specific subjects.”

Blue Planet Aquarium is open daily from 10am.Call 0151 357 8804 or visit www.blueplanetaquarium.