A new look Ann Summers store has opened in the Grosvenor Shopping Centre in Chester.

The playful lingerie chain, which has had a presence in the centre for 15 years, has moved to a larger unit just metres away in the Newgate Street section of the centre.

Shoppers celebrated the opening with goodie bags.

The new Ann Summers store in The Grosvenor Shopping Centre

Grosvenor Shopping Centre Manager Julie Webb said: “The new Ann Summers is absolutely fantastic for The Grosvenor Shopping Centre.

“Although the move is only a few doors away from the previous store, the new unit has allowed the team to put in their new brand shop fit and storefront.”