THE seventh annual BiG Storage toy appeal drew to a close with more children than ever before receiving a gift at Christmas where otherwise they may have been left without.
The record-breaking appeal – run in conjunction with the Chronicle – drew in
more than 4,600 toys from around the region with the residents of Chester yet again being one of the most generous.
Paul Whittaker, community liaison manager for the appeal organisers BiG Storage, said: “It’s amazing, in these difficult economic times, the people of Chester have yet again led the way by giving that little extra whilst out Christmas shopping and have donated toys for the less privileged and needy in our community.
“Chester’s generosity has been distributed around the town to charities of all sizes situated around our Sealand Road facility.
“The gifts received during our seventh campaign have gone to organisations varying from national charities such as the NSPCC, to individual foster carers who last year received children to care for as late as Christmas Eve.
“Other presents were distributed through various different outlets whom provide care, support and in some cases a home for terminally ill, chronically sick, disabled and disadvantaged children.”
Gillian Nove, Save the Family fundraising co-ordinator, added: “Readers should not under estimate the power of ‘giving’. The donation of funds, toys, and/or time can make such a difference to people who have nothing to start with.
“The appeal has not only helped over the incredibly difficult Christmas period but has helped to raise our profile and we have had some very positive enquiries.
“People have wanted to know more about the services we offer, others have offered to volunteer and many have arrived with bags of donations, since the appeal started.”
Paul added: “So a BiG thank you on behalf of the children, charities, the Chronicle which has again thrown its immense support behind the appeal and of course the staff and management team here at BiG Storage.
“Here’s to the 2013 campaign.”
If you know of a charity which could benefit from the toy appeal in future or would indeed like any further information on the appeal or BiG Storage itself you can contact Paul on 01244 399993 or email email@example.com.