Young people interested in working in tourism and events are invited to a careers fair with a difference at the University of Chester on April 2, when they will be invited to ask those already in the industry: "What do you do?"
The event is being organised by the University’s Business School in partnership with Marketing Cheshire as part of English Tourism Week. This industry-wide initiative, led by the national tourist board VisitEngland, is designed to shine a light on the importance of tourism throughout the country.
James Berresford, the chief executive of VisitEngland, who is an honorary graduate of the university, visited the campus to see how plans for the fair were progressing. He said: "Tourism is now worth £106 billion to the UK economy and supports 2.5 million jobs. What do you do? is a terrific idea as it will give the next generation of tourism and events professionals the chance to see for themselves the great range of career opportunities that are available in this fast growing industry."
Katrina Michel, the chief executive of Marketing Cheshire, said: "Tourism, events and hospitality already employs 20,000 people in Cheshire West and Cheshire and with visitor figures up 10% last year and a host of new developments in the pipeline there will be even more jobs available in the future. I am delighted that a wide range of organisations including Chester Zoo, the Doubletree Hilton and Virgin Trains have agreed to take part in the fair and explain how exciting working in this business can be."
Andy Lyon, tourism programmes leader at the university, said: "Tourism and events degrees from Chester are among the most highly regarded in the country. Our graduates are now working in hotel marketing, festivals organisation, attractions management, destination planning and many other areas. This year, to help meet demand, the university is launching a new hospitality programme at our Warrington Campus. Visitors to the fair will be able to find out how we can help them get a head-start in this fun, but increasingly important, industry."
What do you do? takes place at 2pm in the university’s Binks building at its main campus on Parkgate Road. Entry is free of charge and all are welcome although pre-booking is advised. To find out more contact Andy Lyon - firstname.lastname@example.org.