A Chester-based travel agent will be glued to Coronation Street this evening (Monday, June 8) to watch the launch of her company's first ever TV advertising campaign.
Tracey Tweedle, of Mickle Trafford, runs her own travel business as part of the independent travel company Travel Counsellors, and their new advert is scheduled to appear in the 7.45pm break during the top soap.
The advert focuses on unlocking the emotion of the unforgettable experiences that make a holiday really special.
The company has more than 850 travel counsellors including Tracey running their own businesses from home in the UK and a further 550 overseas.
The advert will first appear on Monday, June 8 at peak time on ITV channels nationwide, and will continue to feature at peak times across the ITV network including on-line services.
It features a series of inspirational travel clips based on real-life customer bookings, highlighting how travel counsellors like Tracey get to know their customers personally in order to tailor the ‘holiday of their dreams’.
She said: “As a travel counsellor my business is based on building relationships with my customers, getting to know them so that I can provide a really special and tailor-made travel service. The advert truly captures the essence of this and will help to make more people aware of what Travel Counsellors does and how we are really different to any other travel company.
"My customers really appreciate the service I provide and I am confident this advert will give more people the opportunity to experience this highly personal, bespoke and hassle free way of booking travel.”
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