Sep 12 2008 Chester Chronicle
Chester students launch fire safety message
AS THOUSANDS of students prepare to live away from home for the first time, Cheshire Fire and Rescue Service is launching a pioneering and innovative campaign to inform students of the dangers of fire and too much alcohol.
The service is working closely with local universities and colleges to promote the message ‘Before You Pull Tonight Make Sure You Have Protection’.
The campaign includes a specially commissioned online ‘viral marketing’ presentation which will be promoted both here and in the United States through fire officials and academic staff who already have strong links with colleagues in Cheshire.
Fire crews will be using the month-long campaign to promote the protection which their free smoke alarms can provide, while education officials will be using the message to highlight the dangers of sexually transmitted infections (STIs) from having unprotected sex.
The initiative has been launched by University of Chester students, highlighting the ‘999’ emergency number.
Students can register online for a free home safety assessment which includes the fitting of free smoke alarms if needed at www.cheshirefire.gov.uk or by calling 0800 389 0053.
More safety information is available on the service’s website www.cheshirefire.gov.uk and the American site www.campus-firewatch.com.