Visit Chester & Cheshire launches a Digital Marketing Academy

Jan 27 2011 by Gil Lightfoot, Chester Chronicle

VISIT Chester & Cheshire is launching a Digital Marketing Academy in order to increase digital marketing skills specifically for the visitor economy in Cheshire and Warrington – the first of its kind in the area.

The Digital Marketing Academy is for businesses who want to learn about free digital marketing tools and make the most of them to produce their own digital marketing strategy through increasing their own in-house skills.

The complete course comprises six individual sessions or individual sessions can be booked. All sessions will provide the tools in order to plan and structure a digital marketing strategy tailored to individual businesses needs.

Sessions will include social media, search engine optimisation, email marketing, viral marketing, digital marketing strategy, and geo social.

There will be a graduation ceremony for delegates who complete the full course.

Individual sessions cost £105 for members and £155 for non-members. Full courses cost £580 for members and £880 for non-members. All plus VAT.

The course begins in early February and sessions will run monthly.

For further information visit the website: www.visitchesterandcheshire.co.uk.